How Online Gamers Can End Up Becoming The Perfect Entrepreneurs
Team Branex
By understanding the unique skill set that gamers possess, aspiring entrepreneurs can harness their gaming experiences to build successful businesses.
Remember the time when we used to spend hours on our gaming console trying to pass a stage? At times, it would become too difficult for us to just get our way around challenging bosses. Fortunately, somehow, we always used to kill the boss and finally clear that stage. Have you ever wondered how we used to do it?
We used to tweak our perspectives. We used to modify our combat tactics and used to find new and better ways to position ourselves to attack them. These were the days we used to spend hours crazily tapping on our joysticks like true adrenaline junkies.
Back then, gaming was mostly offline and the best option we had was to play it with a friend in multiplayer mode. However, with the advent of the Internet, and explosive advancement in graphics cards and computing power, PC gaming became the new norm of the gaming universe. It opened new doors to better options by giving a whole new gaming experience to all of us.
We got online servers and game rooms to play with each other. Amazingly, with cloud networking making its way into the gaming world, it enabled us to save our progress in real-time so we can start off just where we left off the last time.
So much of it transformed in such little time. Our whole gaming experience changed as we were introduced to a range of new genres including MMORPGs and MOBAs each one of them offering a whole new and different experience. According to research, it has been approved that gaming triggers the cognitive ability of the human mind in decent ways.
Nowadays, game developers are designing games which move you out of a continuous repetitive cycle and intrigue you to make judgments, collaborate with other players, solve mysteries through investigation, make choices, puzzle solving, and much more.
In short, gaming has changed the way it used to be back in the day. Have you ever wondered how similar online gaming is to entrepreneurship?
Let’s see how gaming can teach us to become the perfect entrepreneur.
In an online game, every enemy you face is a real-life person sitting behind a screen just like you, ready to kick your butt. If you want to compete with them, you need to work on your toon skills and hone them to the maximum. The only way to beat them is to outsmart them in combats or offense/defense strategies.
The life of an entrepreneur is pretty much the same. There is no such thing as God Mode in the life of an entrepreneur. When they step into the market with their big idea, challenges come their way as if they have started their first quest in an online game. In fact, there are no tutorials or walkthroughs for an entrepreneur. They have to find their way into the battle, challenge competitors, and move up in the line constantly surpassing one after another. In case, you show anyone your weaknesses, your competitor will find a way to exploit that moment and turn the tables in their favor.
Have you ever played Dota 2? I am sure you can relate to what I am trying to say here. Plus, your MMR is important for you, so you just can’t stop! Period. In fact, you can relate this rule to any other multiplayer game of your choice where competition takes place.
So, when you are consistently trying to achieve your goals, the chance of failing at achieving them becomes close to zero. Also, in offline gaming, you play against bots which are pretty much predictable. But in online gaming, the case is different. Your challenges are real human beings who are ironically quite unpredictable.
I know what you are thinking here! How can one relate this to the life of an entrepreneur? Entrepreneurs are faced with organizational challenges… and here’s what they do: they don’t ever give up. They keep on trying hard until they find their way out of the pickle. They rethink their strategies, reiterate their operations, rework their work-hour manifestos, and plan alternate moves to get out of that corner. For entrepreneurs, it’s sort of a daily grind. They improvise their routines and tactically resolve the problem.
In short, they never stop trying until they succeed.
Here, entrepreneurs can learn a lesson or two from active gamers. An active gamer is always vigilant and looking behind his back for his competition by checking leaderboards every day... speaking like a true gamer here! Entrepreneurs can also keep a check on their leaderboards to study their competitors every day. I know that most entrepreneurs have a completely packed routine, but keeping an eye out once in a while isn’t going to cost you much of your precious time. Trust me.
But unlike any gamer in town, entrepreneurs aren’t always looking for a way to beat their competitors in the market. They are, however, more inclined towards the thought of studying them to understand how they do things differently. Entrepreneurs always want to add something unique to their offering; they want an idea that can sweep the market off its feet, and to make it unique, they need to first find out if someone hasn’t already implemented it. So, keeping an eye out for competitors also helps them to stay up-to-date with competitors’ features/products/services.
Also, understanding what competitors are doing better and how they are doing it better than the rest of the crowd is an important aspect that can help entrepreneurs tap into their competitors' audience.
The same goes for an entrepreneur. There are many obstacles and challenges that an entrepreneur can fail to face alone; hence, they need assistance to overcome them. The best option that an entrepreneur has in such a situation is to find some allies who can help him/her get out of the fix.
Sometimes, even employees working under you aren’t adept enough to find a way out! The problem just might lie above their and your expertise. For example, you are run over by a Level 7 DDoS attack, and the protection options you have are to prevent a DDoS attack from entering at a Level 3/4 layer.
What’s the best option you have? Find someone to help you fix it.
There is no harm in asking for favors if you can return them back on a later date.
Entrepreneurs spend hours mastering the art of time management. They take multiple courses, organize their schedules, and work hard to optimize their workflows so they can shave off some extra time on their clock. Yet, they always find themselves spending more hours in their business than they have already mapped out. Here’s a lesson for all of you: start playing time-bound games. They will not actually help you organize time by managing workflows, but they will help you to strategize quickly and better.
If you are good at quick decision-making, it will be a whole lot easier for you to manage your time.
So with that, I believe I am going to call it a day. Here are all the reasons why I believe that online gamers can actually become successful entrepreneurs. Online gaming is not so bad if you don't get too addicted to it. In fact, it teaches you a whole lot more than you can imagine. It helps you map out things subconsciously when you are too busy strategizing and finding your way through the crowd.
Yes, some online game servers are hell busy with toons flooding every now and then, so be prepared until next time.
In Online Gaming, You Can’t Turn the “God Mode” On
Normally, when we used to play offline games on our console, we developed a habit of turning the difficulty level to “God Mode.” It enabled us to easily tackle some of the most difficult enemies and beat the system like a piece of cake. However, in online gaming, there is no such thing as “God Mode.”
In an online game, every enemy you face is a real-life person sitting behind a screen just like you, ready to kick your butt. If you want to compete with them, you need to work on your toon skills and hone them to the maximum. The only way to beat them is to outsmart them in combats or offense/defense strategies.
The life of an entrepreneur is pretty much the same. There is no such thing as God Mode in the life of an entrepreneur. When they step into the market with their big idea, challenges come their way as if they have started their first quest in an online game. In fact, there are no tutorials or walkthroughs for an entrepreneur. They have to find their way into the battle, challenge competitors, and move up in the line constantly surpassing one after another. In case, you show anyone your weaknesses, your competitor will find a way to exploit that moment and turn the tables in their favor.
Never Stop Trying Until You Succeed
There is a famous saying,“If you want to succeed in life; don’t ever stop trying to achieve your objectives”Following that particular quote, I believe no experience can teach you this lesson as effectively as online gaming. For online gamers, stopping themselves from trying to achieve quest objectives is second to none. Here’s food for thought: you can’t ask an online gamer to pause the game and do your bidding. Not because they are rude to you or anything, it’s just because they can’t pause! It’s an online game with real-life people battling to complete their set objectives.
Have you ever played Dota 2? I am sure you can relate to what I am trying to say here. Plus, your MMR is important for you, so you just can’t stop! Period. In fact, you can relate this rule to any other multiplayer game of your choice where competition takes place.
So, when you are consistently trying to achieve your goals, the chance of failing at achieving them becomes close to zero. Also, in offline gaming, you play against bots which are pretty much predictable. But in online gaming, the case is different. Your challenges are real human beings who are ironically quite unpredictable.
I know what you are thinking here! How can one relate this to the life of an entrepreneur? Entrepreneurs are faced with organizational challenges… and here’s what they do: they don’t ever give up. They keep on trying hard until they find their way out of the pickle. They rethink their strategies, reiterate their operations, rework their work-hour manifestos, and plan alternate moves to get out of that corner. For entrepreneurs, it’s sort of a daily grind. They improvise their routines and tactically resolve the problem.
In short, they never stop trying until they succeed.
Always Watch Your Back & Be Wary of Your Rivals
Online gaming is extremely competitive. Therefore, every time you walk into the battle zone, you always make sure that you don’t enter an arena unprepared. Secondly, studying your competition is most important. If you aren’t going to study your competitors how do you think you are going to counter them when the odds are against you on the battlefield?
Here, entrepreneurs can learn a lesson or two from active gamers. An active gamer is always vigilant and looking behind his back for his competition by checking leaderboards every day... speaking like a true gamer here! Entrepreneurs can also keep a check on their leaderboards to study their competitors every day. I know that most entrepreneurs have a completely packed routine, but keeping an eye out once in a while isn’t going to cost you much of your precious time. Trust me.
But unlike any gamer in town, entrepreneurs aren’t always looking for a way to beat their competitors in the market. They are, however, more inclined towards the thought of studying them to understand how they do things differently. Entrepreneurs always want to add something unique to their offering; they want an idea that can sweep the market off its feet, and to make it unique, they need to first find out if someone hasn’t already implemented it. So, keeping an eye out for competitors also helps them to stay up-to-date with competitors’ features/products/services.
Also, understanding what competitors are doing better and how they are doing it better than the rest of the crowd is an important aspect that can help entrepreneurs tap into their competitors' audience.
Teamwork Gets You Ahead in the Game
Are you wondering what other perks can bring out the most in an online gamer? Here’s something that can give your entrepreneurial flame a bit of a flare. Whether you are an online gamer or an entrepreneur, effective team collaboration will always keep you ahead in the game. As we can see, the situations for both are somewhat similar, when an online gamer finds himself in the face of adversity or calamity, he always finds his way back to other teammates who are skilled enough to help him out in achieving his cause.
The same goes for an entrepreneur. There are many obstacles and challenges that an entrepreneur can fail to face alone; hence, they need assistance to overcome them. The best option that an entrepreneur has in such a situation is to find some allies who can help him/her get out of the fix.
Sometimes, even employees working under you aren’t adept enough to find a way out! The problem just might lie above their and your expertise. For example, you are run over by a Level 7 DDoS attack, and the protection options you have are to prevent a DDoS attack from entering at a Level 3/4 layer.
What’s the best option you have? Find someone to help you fix it.
There is no harm in asking for favors if you can return them back on a later date.
Time is of the Essence
Activities that are engaging can become quite time-consuming and can create havoc or disruptions. The same is the case in real life for entrepreneurs. However, online gaming has a remedy to help you buckle up and get time-bound in project execution and deliveries. So, when was the last time you played PlayerUnknown’s Battleground (PUBG) lol. Some online games are time-bound and enhance your time management skills while playing. When we talk about online gaming, time management is a key to survival. If you aren’t able to complete the task within a set time span, you can ultimately end up losing points, health, or the stage itself. For example, in God of War 4, some combat modes are designed with time-bound attacks. If you fail to react to an attack inflicted by a charging opponent, you ultimately lose your grip on the battle, and they overpower you. Now, in real life, you just can’t afford that to happen, could you?
Entrepreneurs spend hours mastering the art of time management. They take multiple courses, organize their schedules, and work hard to optimize their workflows so they can shave off some extra time on their clock. Yet, they always find themselves spending more hours in their business than they have already mapped out. Here’s a lesson for all of you: start playing time-bound games. They will not actually help you organize time by managing workflows, but they will help you to strategize quickly and better.
If you are good at quick decision-making, it will be a whole lot easier for you to manage your time.
So with that, I believe I am going to call it a day. Here are all the reasons why I believe that online gamers can actually become successful entrepreneurs. Online gaming is not so bad if you don't get too addicted to it. In fact, it teaches you a whole lot more than you can imagine. It helps you map out things subconsciously when you are too busy strategizing and finding your way through the crowd.
Yes, some online game servers are hell busy with toons flooding every now and then, so be prepared until next time.
Previously, when we used to visit a website and search for a product, let’s say a smartphone… that smartphone might run around us for at least 2 weeks and would show up in website ads as we surf through the Internet. It would target market us on our social media profiles. And it will show up on random websites we are visiting on a daily basis.
However, now times have changed. We are living our lives in an era where the cognitive abilities of a machine are more entertaining than the ones which are programmed into the machine.
Systems are being developed that are capable of identifying why you left a website, how you left that site (exit pages), and whether you bought a product or totally skipped it. Based on your actions will enable marketers to make informed decisions about crafting an ad that would be highly relevant to you.
It ultimately saves us from getting bombarded with unwanted advertising altogether.
Tough luck! It’s going to take some time to get there, and until then, you will have to write on your own.
But here’s how AI holds the true power to automate our content production. “WordSmith” is an AI assistant that greatly benefits writers. It is a collection of modules which allow writers to search for patterns in languages. An estimated 1.5 billion content pieces were created with the help of WordSmith last year.
Software applications like WordSmith are based on NLG (Natural Language Generation) which is an intelligent AI algorithm. On the other hand, the AI sub-field NLG (Natural Language Generation) is an algorithm which translates data into natural language based on the kind of data you feed into the system.
However, the solution is more sentence-based and may fail to create the perfect writing flow that a writer may end up creating, but it still turns out to be of great assistance. To produce as such, you ultimately require a senior writer who is skilled at writing.
In fact, some sales representatives claim that more than 80% of their working hours are spent identifying which of the leads have the potential to become customers and which of them are just “mystery shoppers” and not serious buyers. Making phone calls, sending out emails, awaiting responses, and then replying to them, all at the same time, can often lead to burnt-out and frustrated sales reps.
As a result, they might not be able to put their best foot forward when pitching to a highly lucrative prospective client.
However, with AI, things can dramatically change for sales representatives all around. By using smart intelligent systems, first, sales representatives can avoid focusing on repetitive tasks. They will not have to go through the entire long process of monitoring, categorizing, and creating effective communication with leads. It will greatly help the sales representative as they can readily spend more of their time and energy on closing sales leads.
Email marketing has come a long way. From physical mail segmentation to scheduled send-outs. Today, AI can help you automate everything using state-of-the-art marketing automation tools. Besides, there are several other automated emailing tools on the market, such as Constant Contact, MailChimp, SendGrid, HubSpot’s CRM, and others which can help anyone easily comb through the jargon of email data to reach useful conclusions.
Future AI applications will enable marketers to easily segment email information based on different areas of interest, demographics, regions, and other criteria. So, if a marketing specialist wants to target a specific individual, they are not going to spend hours analyzing information based on personal details, zip codes, or telephone numbers to target different users belonging to different market niches.
Instead, they will leverage the power of 
What people want is a personalized experience, and if your website is failing to give them one. They will eventually switch to another alternative. Many AI-powered tools have emerged which you can integrate into your website in order to provide customers with a more personalized experience.
CNET Intelligent Cross-Sell is a platform that usually associates itself with consumer-electronic goods. CNET Intelligent Cross-Sell is a software platform that handles all cross-sells and upsells based on behavioral data and other attributes such as product profitability and score reviews to make the sales process and experience better for users.
According to eMarketers, 48% of marketers reported observing a sales uplift in websites that are more personalized than those which aren’t. With AI-powered personalization, you can train bots at the back end of your website, so they readily adapt to what you are searching for. They can collect information from the source the audience has reached to their platform and based on that, they can readily point the customer in the right direction.
With tools like Evergage, you can personalize your offers and even personalize search results with modules like Evergage SmartSearch to meet customer preferences. In short, it is a tool that fits best in the category of content marketing when it comes to website personalization.
This results in no action being performed.
In light of this theory, it is essential to understand that most landing pages on the Internet fail to convert visitors just because they aren’t motivational or simple. Hence, the response to triggers turns into a complete failure.
You want important triggers, and we are here to help you get there. So, without any further ado, let’s delve in.
Check out how QuickSprout nails it by using high-impact traffic conversion headlines portrayed in the form of an open-ended question. They readily convert a customer by using an actionable CTA such as “Grow my traffic” on a form, QuickSprout makes sure you sign up on their platform and become a part of their online venture.
If you have associated your brand name with a bigger fish on the market, it’s time to cash that name for your business's benefit. Here’s how FreshBooks is using Forbes Magazine to empower customers! It just cashed the appraisal of “Incredibly User-Friendly,” which it earned from Forbes, and utilized it in their landing page headline.
Lift your visitors' morale the same way Lyft is doing right now. If you ever get the chance to visit their official website, I am sure you won’t take much time to get convinced to sign up on their platform. Using a simple yet powerful “Grab the wheel and start earning” tagline is all it takes to compel users to hit that [Apply to Drive] CTA button.
Did you wonder what the common association is among all three above-mentioned headlines? Let’s look at it through the magnifying glass scope of Fogg’s behavior principle.
Here, as you can see, the 1930s B.B. Korn Race Car in Red, which costs around $520, is a limited item with only 8 LEFT. On the other hand, Brass Accordion “Headlight” Sconce for $524.99 is all Sold Out. The idea is to empower the customer with the SOLD OUT option and motivate them to make a purchase for an item that’s on a limited sale. Even if you are not mentally prepared to make a purchase, but observing how effectively things are being sold out on the platform, you just might feel compelled to make that purchase.
Here’s another example of a website design which utilizes an urgency trigger to get you all hyped up so you end up making a purchase.
The bottom line is that scarcity motivates people to make a purchase because we hate to miss out on something which is trending on the market.
At Tom’s, if you join their newsletter channel, they offer you a 10% discount. Even though the message is delivered through and through, I still believe that the secret of converting visitors into potential leads lies in the CTA “JOIN THE MOVEMENT” instead of the message communicated using the page design.
Here’s another example where the website designer has used a “BUILD A MANPACK” with an interesting message as a part of the website design.
Now just imagine if students are capable of learning some of their important lessons in an augmented reality environment by viewing augmented models on a mobile app. Touch Surgery is an augmented-reality mobile application that allows students to perform virtual surgeries on real-life subjects. It is not only an interesting concept, but it helps make your learning process much more engaging, interactive, and fun. The concepts are more solidified and reinforced once the student is completely briefed on them.
If you have access to augmented reality applications, you will never again have to wonder about investing your time and effort in utilizing physical materials to educate students. Students will have the complete liberty to access any prototype model through their smart devices. Irrespective of where they are, whether at home or inside a classroom, they will have the liberty to easily interact with the course material and perform surgery at any point in time.
Back in the days of yore, organizations would splurge a fortune in traditional advertising. Highly interactive ads with catchy slogans and rhyming jingles were the lifeblood of radio and television channels. While this was lucrative to some extent, it failed to leave a mark on a larger scale. Once a brand breathed its last, it would instantly be replaced by another. With the advent of social media advertising, the definition of marketing has taken a turn for the better.
Marketing is now more data-driven than approach-driven. Organizations capitalize on customer data by studying behavioral patterns. They identify which campaign ads were most successful and fine-tune them accordingly. All thanks to Big Data!
Today, IoT is ready to be optimized for use with social media, allowing user shares and automated posts to be generated regularly by a stream of connected devices as well. This is bound to pave the way for a host of burgeoning social monitoring tools with a propensity to capitalize on the prowess of billions of interconnected smart objects.
Gleaning access to personal information about each customer will enable business leaders and marketers to foster meaningful relationships with their clients. IoT devices will be able to analyze, share, and collect favorite sounds, colors, tastes, habits, and other elements to gain a better comprehension of who each person is and how to personalize their message for them.
By analyzing big data for IoT-related services, marketers will better understand where the market influx is on the rise. New campaigns are projected to emerge, which will surely produce more profitable impacts for companies so they can grow significantly.
After the session was completed, each small business owner was provided with a brand strategist, selling them on why brand marketing through radio is essential for their business. But, my partner and I realized that running ads on the radio is more of an “interruptive” business strategy than a convincing one. It may significantly result in tarnishing the brand’s image irrevocably.
Big data has opened doors to understanding which areas can be tapped by marketers using different data processing tools. One tool that stands above the competition is Yarn. It allows marketers to understand customer behaviors by studying different demographics. Marketers will become capable of analyzing and predicting the wants of their customers by scrutinizing previous purchase patterns. By following these patterns, marketing campaigns would become more personalized.
Nothing makes a customer more content than that when they are made to feel special.
According to an estimate, more than 44% of firms dealing with the consumer market, ensure that Big Data greatly benefits their firm while addressing the aspect of responsiveness. Big Data can enable marketers to fine-tune their marketing strategies and create more data-driven campaigns.
The world is spinning fast, in fact too soon, even to comprehend. People don’t want to type in the whole question on Google search anymore. They prefer to make use of the voice search feature by voicing their queries into their smartphones, rather than going through the hassle of typing it all into their screens.
Every other website on the Internet requires keyword optimization to attract traffic. Imagine, if your site is optimized with keywords which are commonly used in regular conversations. Here is a scenario that will ring a bell: you and your spouse are wandering off into the valleys of Venice, the most culturally rich location across the Planet Earth.
However, you are not exactly sure where to begin, so you fire up your Google Assistant and start chucking all sorts of vague things that your mind can conjure up its way. For instance, “Where can I check Da Vinci’s famous artwork”, or “Where can I find the San Zacarias & San Giobbe famed Altarpiece”?
Now, if you are a website owner, be empathetic. Put yourself into the shoes of your customers and comprehend what sort of keywords they are going to be capitalizing on. If you optimize your website content on the exact keywords based on your tourism location, you will be more apt to create better network traffic across your site.
What’s more, is that you can give your website a more personalized appeal by adding a conversational tone to the content. Besides, results show that 
Do you know that one thing which is losing its charm in the realm of SEO marketing? It's short-tail keywords. It’s not because they aren’t unique, it’s because they have lost their charisma in ranking. They are either highly competitive or they have to contend with a copious amount of search queries. With the rise of voice search and people searching their queries by asking complete questions in rather informal and conversational intonations, the market of short-tail keywords has been ultimately chucked down the drain unceremoniously.
If you have ever had the chance to take a stroll along the Southside beach in Chicago, you will realize that half the youngsters have their hands busy tinkering with the voice search feature by asking a wide array of questions. Most of these questions are rather silly it seems, but they all have a unique element in them. Some are searching for an ice cream shop; others are looking for viable jet-ski spots to hit upon; while some may even be clandestinely looking for the best exotic body massages in the vicinity.
These unique elements essentially boil down to long-tail keywords, which could be something that Tony, the skateboard boy, may not be able to identify, but an SEO specialist at a digital tech firm would. They make use of these unique elements by peppering them strategically throughout their websites (mostly on the landing pages) and before you know it, your website is already ranking on those specific keywords.
All that search you are about to perform on long-tail keywords isn’t going to be limited to voice search alone. If you are under the impression of merely optimizing your landing pages with it, you cannot be more wrong. You can leverage the power of your long-tail keywords in your FAQs as well.
As we discussed earlier, most search queries performed using the voice search feature are in the form of complete questions. A way of helping others is to add those exact questions to your FAQ page. With a bit of brainstorming and research, one can quickly identify which long-tail keywords can help customers collect appropriate information.
One should also strive to keep the tone of FAQs as natural as possible. Some websites take a different approach by creating a web of interlinked FAQ pages. Each question interlinks with the answer of another to help customers identify what more the business has to offer. It establishes a grid-like structure, assisting customers in navigating and sticking around on the website easily. Isn't that the ultimate goal, irrespective of the industry you belong to?
Google is dependent on a number of factors, in addition to keywords. There are some specifics, such as analyzing the previous search patterns of a user to identify their needs. Using base algorithms to identify what visitors are searching for, Google then recommends to its customers the exact product or service that they are seeking.
This capability of search engines is known as 
Customers are always seeking a better way to connect with you. They want a quicker and more feasible way of accessing your products or services. A mobile application is one thing which can greatly assist you in creating an effective engagement. It provides you a dot-point customer service and more interactive opportunities to study your customers. You don’t only gauge their behavior patterns but also gain valuable feedback on their purchasing habits.
Mobile applications are easier to navigate and provide augmented accessibility to users. What users are actually looking for is a hassle-free environment which creates an everlasting impression on their minds. When customers are exposed to such an environment, they will be more prone to capitalizing on your application. Some businesses go to painstaking lengths to send out questionnaires, to gauge where they fall short and what more are customers expecting to see in their application.
Also Read: 
Most of the time, your customers forget what your product is all about, and there is a hard chance that they will even remember the services that you offer. If your business holds out the olive branch with a mobile application that has its push notification option enabled. Your customers will receive constant reminders about your product. This will not only keep your product in the minds of your customers but also greatly assist them in staying engaged and connected with your service offerings.
Just the previous year, the global reach of mobile sales and revenue exceeded the $37 billion mark. These numbers are projected to soar this year with more increased in-app purchases and downloads. Also, the year 2018 is expected to bring in more lucrative opportunities for businesses that are conceding to developing their own mobile applications. By fabricating an application that your customers would love to use, you can increase sales manifolds and boost brand awareness.
Mobile Applications allow you to reach out to newer audiences and gain more insights into what your customers want. According to a 
Virgin Money’s Jayne-Anne Gadhia, in her interview with The Guardian, reveals that she mostly starts her day at 6.30 A.M. By checking her emails, and if she does come across an interesting one or one that needs her utmost attention, she replies back right away.
"I do it because I always like to be on top of work so I can enjoy the non-work stuff, like having breakfast with the family and talking to my daughter on the way to school, rather than being distracted by work,” she says.
“So it sort of helps me have a normal life.” - Jayne-Anne Gadhia
Replying to emails is essential. According to one of the most successful Digital Marketing Specialists, Neil Patel:
“the start of the day – before I even get out of bed in the morning, the first thing I do is grab my phone to check all my missed calls, text messages, and emails that I need to respond to. I usually respond to everything while lying in bed.”
For the better part of the day, big-shot entrepreneurs are caught up in the throes of schedules which are pretty hectic and out of their control, such as building strategies, organizing workflows, establishing businesses, and whatnot. So when exactly do they get a window to be themselves? In the early first two hours of the day! Successful entrepreneurs jump on this opportunity to get social and feel connected on a personal level with their fan club.
While Jack Dorsey is busy jogging down a track Neil Patel is sweating it out in the gym, musing over their thoughts, somewhere on Earth. Ursula Burns, the CEO of Xerox, is busy pushing all limits in her daily exercise regime with her personal trainer.
Parliamentary representatives, such as Congresswoman Nancy Pelosi and Former US President Barack Obama, believe that exercising can be a key driver of motivation and lead to an active lifestyle. In his book, 
Buzzsumo founder Noah Kagan gouges on a healthy breakfast every morning. He usually starts his meal with a cup of green tea and often finds himself digging into waffles or a helping of oatmeal drizzled over with nuts and a hearty sprinkling of nuts. While he takes his breakfast, he makes sure to keep all traces of technology at bay.
So what does Kagan do while he enjoys a hearty breakfast?
“During my breakfast time, I won’t use a computer and instead read a book or magazine. I like reading free CB2 / West Elm catalogs for design inspiration.”
We all know Richard Branson, the CEO of the Virgin Group of companies and one of the most popular entrepreneurs from around the world. To Branson, life is all about staying healthy and active. Therefore, he prefers to start his early hours by consuming fruit and vegetable salads. Occasionally he would’ve a side of kippers and muesli along. On the other hand, Two hard-boiled eggs with a dipping of soy sauce are all the gastronomic pleasures that Jack Dorsey needs.
Some revel in breakfast in the comforts of their homes, while others prefer to grab a quick bite on their way to work. Payal Kadakia, the founder and CEO of ClassPass, chomps on fruits on her way to the office. She usually makes a pitstop and picks up a Starbucks venti citrus green tea on her way. If you want to read a complete post on what most entrepreneurs eat for breakfast.
Rand Fishkin, the Founder of Moz (the leading SEO knowledge base), spends most of his afternoons reading GeekWire daily email digest, Moz blog, Everywhereist, SearchEngineLand, Inbound.org, Hacker News, Techmeme, Metafilter, True Reddit, and The Slog.
Somebody asked why Rand. Why do you read so much? He tweeted:
“You have to ask yourself, whenever you are producing any type of content, who will amplify this and why?”
David Cush, the CEO of Virgin America, is also open in expressing his fondness for reading. After he is done with replying to Emails, breakfast meals, and his daily exercise drills, he spends his afternoons reading The New York Times, Wall Street Journal, USA Today, San Francisco Chronicle, and the Financial Times.
Some people work round the clock! Reading & research becomes an important task for them. The leading content marketer & CEO of Buffer, Leo Widrich, explains his professional day in a nutshell,
“In general, I write in a 2-step process. The first step, normally in the morning starting at 6:30 am, is the sourcing process. I find lots of research studies on a topic, write a few sub-headings, and basically make a big mess in a Word document. I intentionally jot down lots of things that don’t flow well. This helps me to break the ‘blank page’ syndrome. I do this for around one hour or so.
Then I go and do other tasks (mostly business development and some admin tasks that I’ve taken over.) Then in the afternoon, around 3-4 pm, I get back to the post. The great thing is that my brain has by then normally made sense of all the different sections. I then edit and write the actual content in a concise form. In this 2nd phase, I’m much focused on the actual wording, the flow, and ordering all the research I’ve collected.”
Entrepreneurs don’t want to turn into Jack and they have a strong reason for that; the survival of their dream. When it’s time to hit the bed, don’t walk straight to your comfort zone! Give yourself some time to unwind.
Michael Lewis, the famous journalist, finds his peace in writing during the late hours of the day.
“That is the way I used to write. I liked to get ahead of everybody. I'd think to myself, 'I'm starting tomorrow's workday, tonight! Late nights are wonderfully tranquil. No phone calls, no interruptions. I like the feeling of knowing that nobody is trying to reach me.”
While this is the way the cookie crumbles for Michael Lewis, it goes southwards for others. You can choose to spend time with your family or you can simply have a stake out with friends at your favorite food joint. You can go watch a movie or play online games with your friends. The choice is completely yours! One way or another, don’t walk straight off to bed without giving your mind a breather. Or you’ll always find yourself lost amidst the haze of confusion.
The platform which was once blatantly trusted by diverse audiences around the world, has its credibility now hanging loose from a frayed thread.
Mark stands firm with the statement that despite getting the British political consultancy firm, Cambridge Analytica, to certify that they had removed the information in the year 2015. The organization still managed a breach of trust misconduct with the latest updates rolling in. According to mammoth sources, such as the Guardian, Washington Post & NYTimes, a copy of the data was secured by Cambridge Analytica until the Presidential elections of 2016.
As a result, the British members of the Parliament are fueled up, and find it a reasonable enough pretext to invite Mark on a personal visit to the UK. To hear his side of why he provided misleading information on the international platforms. Mark wishes nothing but to hold back on his claims and is more than willing to answer all accusations so that the burgeoning controversy vilifying his name can be cleared.
The cases against the CEO were filed by the British government on the 20th March of 2018, which sent the platform's integrity plummeting steeply. Predictions are also running berserk that this is just the beginning of an erupting volcano, as Facebook will once again face a series of file suits.
In their defense, the current acting CEO of Cambridge Analytica, Alexander Tayler explains to the authorities that they are not to be blamed as they have done nothing wrong. In fact, he goes so far as to claim,
"We did not use any GSR data in the work we did in the 2016 US presidential election. We thought that the data had been obtained in line with Facebook’s terms of service and data protection laws."
According to Alexander, Christopher Wylie, the man who released the information to the digital media was a freelance contracted employee who had worked with the firm for a short period of time. He was not drilled in the work practices deployed at the organization and was restrained because he was stealing information from the company to initiate his own firm.
Facebook completely denies Alexander’s statement by putting forward a mandated rule which was passed in 2014, stating that no third party app using the Facebook platform is allowed to harvest any personal information from customers.
However, the question still makes us ponder - who is to be blamed? Is the embattled CEO of Facebook Mark Zuckerberg guilty of having a loophole in the security implemented within his platform, which led to this massive breach of information? Or does the fault lie with Cambridge Analytica firm for beholding information which was meant to be dissolved in mutual agreement with Facebook?
One way or another, Facebook lost its credibility among audiences worldwide, a blow for which Mark Zuckerberg had personally apologized.
Don’t worry Mark, the North remembers!