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Mobile Applications in Digital Business
Mobile App Mobile App Development

Never Underestimate the Power of Mobile Applications in Digital Business

branex-logo Team Branex
Mobile applications have become essential in the digital business world due to their ability to enhance customer engagement, improve brand visibility, and provide a better customer experience. Did you know that more than 2.5 billion people in the world’s population use smartphones in 2018? If this is an alarming number for you, you can’t even imagine what wonders the future holds. On average, more than 189 billion U.S. dollars are expected in terms of revenues from app stores and in-app advertising. Google Play Store boasts more than 2.8 million available apps, and the Apple Store has more than 2.2 million apps to its name, making them the two biggest contenders for the world-leading app store. They are powered by the very companies which had created the relative operating systems on which these stores are available. Initially, mobile apps were developed to boost productivity and create accessibility tools for users such as emails, social media, weather forecasting apps, and calendars. However, with the availability of expertise, the scope of these mobile applications has significantly grown. It has allowed developers to tap into new grounds. As a result, more than 100+ different app categories have crawled their way into the market. Here are a few important facts which provide clear insights into why your business needs a mobile application:
  • People tend to spend more time on their smartphones as compared to laptops/desktops.
  • At an average, a person checks their smartphone at a minimum of 50 times a day.
  • 80% of the time spent on smartphones is reserved for various mobile apps.
  • Apps provide a stellar user experience which even supersedes responsive websites.
  • There are more mobile app categories on the market than there are niches in digital businesses.
This clearly reflects the fact that mobile applications are a dominant force in every walk of life today. Customers are more prone to show a proclivity for businesses which are more mobile-centric and have a mobile application of their own than those simply having a website-based digital presence. Also Read: 8 Must-Have Mobile App Features for Small Businesses

Benefit of Mobile Applications from a Customer Point of View

When a user is interested in making a purchase, they usually tend to Google it. Research has shown that individuals who are interested in making a purchase often go for a mobile app rather than visit a website. Their priority choice is to find an application first on a mobile app store. It’s because mobile applications tend to be self-explanatory and more user-friendly. It greatly assists users in their decision to purchase a product or a service which the mobile app has to offer. Besides, an application promises myriad other features which aren’t available on a website. They are more prominent within an application because of the mobile app’s minimalist design and ease of navigation.

Why Does Your Business Need Mobile Applications?

1. Increase User Engagement

User Engagement for Mobile Applications Customers are always seeking a better way to connect with you. They want a quicker and more feasible way of accessing your products or services. A mobile application is one thing which can greatly assist you in creating an effective engagement. It provides you a dot-point customer service and more interactive opportunities to study your customers. You don’t only gauge their behavior patterns but also gain valuable feedback on their purchasing habits.

2. Enhance User Experience

User Experience for Mobile Applications Mobile applications are easier to navigate and provide augmented accessibility to users. What users are actually looking for is a hassle-free environment which creates an everlasting impression on their minds. When customers are exposed to such an environment, they will be more prone to capitalizing on your application. Some businesses go to painstaking lengths to send out questionnaires, to gauge where they fall short and what more are customers expecting to see in their application. Also Read: Engaging Ideas To Create Mobile App Experiences For Users

3. Utilize Push Notifications

Push Notifications for Mobile Applications Most of the time, your customers forget what your product is all about, and there is a hard chance that they will even remember the services that you offer. If your business holds out the olive branch with a mobile application that has its push notification option enabled. Your customers will receive constant reminders about your product. This will not only keep your product in the minds of your customers but also greatly assist them in staying engaged and connected with your service offerings.

4. Increase Revenue & Sales

Revenue & Sales for Mobile Applications Just the previous year, the global reach of mobile sales and revenue exceeded the $37 billion mark. These numbers are projected to soar this year with more increased in-app purchases and downloads. Also, the year 2018 is expected to bring in more lucrative opportunities for businesses that are conceding to developing their own mobile applications. By fabricating an application that your customers would love to use, you can increase sales manifolds and boost brand awareness.

5. Reach Out to New Audience

New Audience for Mobile Applications Mobile Applications allow you to reach out to newer audiences and gain more insights into what your customers want. According to a prior study conducted in 2016, it was estimated that millennials spent an average of 90 hours per month on smartphone applications. The number of hours must have dramatically increased in the last two years and are poised to continue on their uphill journey. It will help you nurture leads who are avid aficionados of smart technology and show a predilection for businesses which have viable mobile applications. Smart technology has now become ingrained in our day-to-day lives. If you don’t have a smart device, you are most probably hiding away under a rock. With so many products venturing into the market, the competition has become fierce. Therefore, the need for effective marketing has become not only indispensable, but without it, the survival of your business in the modern era will be in jeopardy. The world is moving forward with newer and better technologies, and if you fail to adapt, you will be left behind in the rat race.
Ways To Increase Mobile App Downloads
Guide Mobile App

5 Intelligent Ways Growing Entrepreneurs Can Increase Their Mobile App Downloads

branex-logo Team Branex
If you’re reading this blog post, I can safely venture a guess that you’re about to launch a mobile app – perhaps your first one. This means you need to put in serious efforts to get your message across and capture the maximum number of mobile app downloads so that you can succeed with your grand mobile app idea. With a host of viable mobile app promotion strategies at your disposal. You will be able to gain maximum app downloads for your mobile app. "The mobile device has become our communications hub, our diary, our entertainment portal, our primary source of media consumption, our wallet, and our gateway to real-time information tailored to our needs. The revolution is now!" ~Nihal Mehta, Eniac Ventures With nail-biting competition prevalent between the Google Play store & Apple app store, it is audacious to convince users to download the mobile app. Not to mention, when you are working with a shoestring budget, it gets even more difficult to spread your message. Luckily, there are some free ways in which Entrepreneurs can entice users into downloading their mobile app. Download Mobile App Forecast

1. Enhance Your App Store Optimization

I cannot even begin to comprehend such a list without giving precedence to app store optimization & its innumerable merits. App store optimization is the process of augmenting the title and app description, under the guidelines provided by the app store. The key is to make your app discoverable on the app store charts. Although mobile app developers are leveraging ASO, there exist some run-of-the-mill marketers and developers who are still oblivious to this. If you’re one of them, now is the time to drill yourself into the niche and learn everything you can about ASO. Akin to SEO, there are dozens of ASO tutorials across YouTube, which can help you jump-start your mobile app optimization. You can gear up your mobile app keyword research by Neil Patel’s brilliant blog post your mecca. You can also solicit the help of credible companies, such as AppRadar, and AppTweak, to glean the pertinent keywords for your business. App Store Optimization

2. Invest Some Time in Nurturing Your Online Presence

Do you want to escalate your mobile app downloads without splurging a fortune? Why not start by boosting your brand awareness across various social media platforms? It is time to push out your app all over the internet and make it visible to your audience. You can do so by creating stellar landing pages for your mobile app. Mobile App Downloads for Online Presence You don’t need to be a mobile app development guru in order to create such pages. Also, you can contact a professional mobile app development company and hire them to craft a striking landing page for your app. Even better you can use WordPress tutorials to create one for yourself and save yourself from having to sell out a limb or two. Since you are only entailed to pay a domain cost of around $10, in addition to some preliminary hosting fees. Another high-impact way to augment your brand awareness is to launch a blog in your respected niche and be seen as an authority. For instance, if you have a real estate mobile app, your blog should revolve around sharing nuggets of wisdom pertaining to the buying and selling of properties in your vicinity. Once the user starts reading your blogs, they will start sharing them with others. This will give your brand a solid standing within your niche. The goal of your blog should be to create engagement on web channels. This will eventually foster trust among users to download your app and try it out.

3. Start With a FREE Trial

If you are able to develop an app that creates a sense of urgent need in the market. You’ll be able to capture the market share eventually. But, to jolt the process forward, you need to give your users a sneak peek into what they can expect when they use your app. Most of the time, well-known apps come with a price tag. But, all of them start out with a FREE trial download for a limited period to reel in as many customers as their cast net allows and spread the news for others to follow. Additionally, if your app offers paid in-app purchases, go all generous for a while and cut down the prices to let the users truly experience the quality of your app and encourage them to delve in deeper. Once the customers acquire the taste of your app, you can update to a paid version, and they will be happily obliged to pay anything to use your app. Additionally,  free apps show up more frequently in the app store and create greater engagement among users. Jump on this opportunity to maximize your app downloads. FREE Trial Mobile App Downloads

4. Request Users to Rate Your App

84% of consumers go so far as to claim that they trust consumer reviews about as much as they would trust a recommendation from a trusted friend! When users hear about your app from a friend or any real user. They are more prone to believing the review than they are to heed paid material. This helps to drive more app downloads and improves your overall ranking in the mobile app store. However, this is a double-edged sword. Just as positive app reviews can perk up your mobile app downloads – negative reviews can make your rankings slide down the ladder and have adverse repercussions on your conversion rate. It is important here to note that both Google Play Store and Apple App Store algorithms take app reviews into account when ranking apps in their respective stores. This translates into how reviews can affect the overall ranking of your app. An infallible way to garner happy and constructive reviews is to get in-app pop-up reviews. While the user is still in the throes of operating the app, the time is often ripe to get positive reviews when the iron is still hot. Once they don’t have anything more to do with your app. They are less likely to give a second thought to ranking it. Obviously, you can eliminate deleterious reviews by crafting a memorable experience for your users. Start by fixing your app bugs and facilitating users by incorporating a user-friendly interface. Before the user points out any wiretaps, go for a postmortem of your mobile app & remove any hindrances and issues that may exasperate your users. Rate Mobile App

5. Put Your App in the Spotlight

Last but not least, it is important to get your app out for people to see, as much as you can. Mention your app in any significant online forums and use Quora to introduce your app to any potential customers. You can even get help from brand influencers. Give them the premium version of your app for free and ask for their honest reviews. Request them to publish their reviews online. Do a press release in email tech journalists and show them what makes your app different from other apps out there. The point is to make the right influencers fall head over heels in love with your app. The experience, the emotions, and what else you can use to evoke the feelings of the influencers and make them gush admirably about your services. You can also ask tech websites to review your app. If your app is worth it, they might even review it for FREE. Spotlight Search

To Conclude it All

Regardless of how great your app is, if you don’t put in enough effort to promote it, no one ever feels inclined to download an unknown app that they randomly come across. With the nerve-wracking competition out there, it is almost impossible to find new strategies to promote your app. Everything is easy if have a bulging pocket, but as an Entrepreneur, it gets difficult to invest in app promotions at the start. You can seek help with these techniques to boost your mobile app downloads for free.
Pokémon Go Augmented Reality App Cost
AR/VR Mobile App

What Did Pokémon Go Cost? The Secrets that Go into Creating an Augmented Reality App

branex-logo Team Branex
After the initial waves of shock passed, it dawned on me that the apparently dropping floor wasn’t real. But thanks to the proliferation of augmented reality. It was virtually created to give a real effect. Pretty amusing and surprising to me at the same time. So I turned towards Google and some of my tech-savvier friends to learn more about it! The holiday season was in full swing and during the jolliest days. I happened to barge in a shopping mall in my vicinity, that was resplendent with ostentatious lights, festooned with Christmas adornments, and radiantly gleaming with beauty. And I was obliviously taking in the merriment and trying to keep out of the pushing and shoving throngs when amid my wildest imagination. I saw the floor drop before me suddenly. Bamboozled at what was conspiring, I clung to the nearby bench for dear life, which was probably placed there for elderly shoppers who needed to catch their breath. To my horror, the passersby erupted in mirth of laughter at my predicament!

What is Augmented Reality?

Augmented reality is what we end up with when we incorporate graphics, sounds, or touch feedback into our natural world through an external technique, which is in most cases technology and programming. This is how we create a virtual reality that looks real. This altered reality is known as augmented reality and is used to foster enhanced user experiences. One of the most recent examples of augmented reality, and one which clawed deeply into the brains of Generation Z, is the popular mobile game app, Pokémon Go! Pokémon Go is an augmented reality game that turned into a global sensation in the midst of 2016-17. Since the game app was made available for both iOS and Android lovers. The barrage of its avid aficionados reached anyone who had access to a smartphone and could walk. The game simply created virtual monsters with the help of AI and involved the players to look for them and hunt them down. It went viral like a forest fire because it showed these monsters on your mobile screen as if they were standing right in front of you when looking through your phone’s camera. Pokémon Go is vastly different from other games since it doesn’t keep gamers locked up behind closed doors. The game operates on a heads-up display, or augmented reality HUD, of the real world. This unique characteristic of the game induced the players to go out of their hidden holes and run around to find a Pokémon and capture it. Not only this, players’ avatars team up to defend their territories, battle other users at “gyms”, collect rewards from “Pokestops”, and explore the world as they catch Pokémon. I also see it as a great way to induce people to take long walks, on their own. With the release of Pokémon Go, mobile game development triggered the influx of games that involve augmented reality, and can provide a larger-than-life game-playing experience to keen players.

Why Should Businesses Focus On Creating More Game Apps Like Pokémon Go?

There are numerous reasons to engage in creating game apps that are based on augmented reality. First off, it’s the new industry norm and people love indulging in them. By increasing the user’s engagement through the introduction of characters or visuals that are based on virtual reality. You can augment the overall user experience of the app. Not only does this provide a clear motive to download and use the app. But also plays a great role in establishing a stellar rapport between the mobile app development agency among business sectors. virtual reality glasses It’s a great time for businesses to delve into app development that capitalizes on the AR technology to lure in customers and boost their overall revenues, says the chairman of a leading app development service, Branex, at the Stevie Awards ceremony in New York, USA. The development of mobile game apps using AR technology is escalating. Here are some probable points that could help business owners in deciding why they should glean a mobile app based on AR and what are the costs involved.

Features Of A Game App Based On Augmented Reality

Before you embark on a journey to create a game similar to Pokémon Go. Here is a walk-through of the techniques and technologies that are used in creating it, So that you have an idea of what needs to be followed to create something as remarkable as Pokémon Go itself.

Augmented Reality Game App

1. Unity 3D Game Development Engine

There are multiple game development engines for apps that leverage AR technology. The most prominent and widely used among them is the Unity 3D game development engine, which is also the backbone of the famous Pokémon Go. Although the price of using Unity 3D for your AR game development lies on the pricier end of the spectrum than other contenders in the industry. Unity 3D provides the best possible ratio of quality to mobile hardware used. This essentially distills down to the fact that the same code that is created can be used on various mobile app platforms, such as Android, iOS, and Windows to name a few, with minimal to no modifications entailed.

2. Use of Novel Technology

Pokémon Go also used a relatively new fangled technology which is still in its infancy. The “Novel” technology has been used rather sparsely in the past but after its marked association with Pokémon Go. The novel has gained a prominent marketplace in the mobile app development industry. And all those willing to create game apps leveraging artificial intelligence are ready to use Novel to let their users become a part of the game; like literally! The novel helps you integrate local landmarks in your game, allowing your users to not only recognize them as they play but also track and capture a character that is similar to the famous Pokémon.

3. You will need a global positioning system (GPS)

It goes without saying that in order to track areas within a city or within your vicinity, you will require state-of-the-art GPS technology integrated into your game app. So that the user, irrespective of their geographical location, can track geographical pointers of the areas that are in their proximity. Without an in-app GPS system, chances are that the game will still keep showing locations where it was developed, instead of the expanse it is used in.

4. Don’t forget to include in-app purchases

As a part of your revenue generation plan, don’t forget to include certain additional features that your app users can purchase. In the case of Pokémon Go. They are bonus Pokémons with unique capabilities, which can be anything from a weapon to a new location to a time traveler piece in the case of your new app. The choices are literally innumerable when it comes to developing a game app that is based on AR. When a user unlocks the bonus features of your app, you will receive revenue in the form of in-app purchases.

5. The Cost of Creating a Game App Similar to Pokémon Go?

And this brings us down to the main question that spreads anarchy in a business owner’s mind. How much cost accompanies such an extensive app development? Augmented Reality Cost You see, there is no one-formula-fits-all when it comes to the cost of an app that uses AR as its base functionality, and the rule extends to every app that is developed on this planet. The cost of every app varies greatly, depending on the mobile application's size, the platforms it is developed for, and the features it boasts. The more extensive and feature-intensive the app is, the more it will cost. However, a professional mobile app development agency in the USA is the right window that you need to knock on if you have an app idea in mind that is similar to Pokémon Go. So why wait?

Just get in touch with one and see what doors it can open for your business.

Mobile App KPIs To Maximize Your App Revenue
Mobile App Mobile App Development

4 Mobile App KPIs To Maximize Your App Revenue

branex-logo Team Branex
The mobile app development industry is expected to hit the mark of 80 million dollars by the end of the year 2020. The question that all Entrepreneurs and small business owners need to answer is, are they willing to be a part of that business's success, or are they gambling their lives just to survive on the website? By the end of the first quarter of the year 2017, there is a 15% increase in iOS and Android new app downloads. With a drastic rise in the statistics, the competition is turning out to be a ‘Tug & War’. Today it is not just about the idea of the app. It is about how to develop a mobile app, from beginning to release and the download. But in this era, there is some twist in the story. Entrepreneurs and small business owners are now realizing that app download is not just the only way to predict the app's success; in fact, other mobile app KPIs need attention. In this blog, we will be focusing on some necessary mobile app development KPIs that will surely maximize your mobile app revenue:

Also Read: 8 Must-Have Mobile App Features for Small Businesses

1) Time Spent on the Mobile App

How much time do you spend on Facebook, Instagram, or on Twitter? For me, it is unlimited. No doubt these are social media websites that are bound to engage the users. But do you really know how much money these apps are making? Let me give you an idea. In a period of 4 years, Facebook has created a $13 billion mobile advertising business. Now isn’t this something? Mobile App Device for Consumer Behavior The longer your user spends time on your app, the greater will be your chance to make more money. So, before rushing yourself into creating a mobile app, spend some time alone to ask these questions. Does your mobile app offer a significant amount of content, and quality features to stick the users? What are the major navigation issues that you need to sort out before starting the mobile? And most importantly what will be the flow of your mobile app?

Also Read: Top 5 Mobile ad trends to look out for the year 2017

If there is a decrease in session time, it means users are not interested in your app. This also means that you need to offer more quality content in your mobile app.

2) Frequency of Usage

After you have done with the session time, it is now time to move on to the next step, and that is the frequency of usage. By examining the frequency of use, you will be able to see the proportion of heavy users vs light users. Next, use segmentation to focus on the frequent users and observe their behaviors. Mobile App Usage in US You can then use this behavior to pivot your app and make it more user-friendly. Make something that the user needs, and give your best efforts to make it as simple as possible.

Also Read: Android vs iOS: Which is better?

3) Repeat Customers

Are the users addicted to your app? This is a strong KPI matrix that can drive your app sales. But first, you need to decide what insights you need to analyze this KPI. You need to start with a goal in mind for your app. Repeat Customers Is it a service-type app (like news, weather report, or sports update), an everyday app like entertainment, or a gaming app? Whatever type of app you are making, ensure that you figure out how you will engage your more users. You need to figure out how you will entice your users to revisit your app a couple of times a day.

4) Exit/Bounce Rate

The final matrix is the exit rate or bounce rate. Analyze your app bounce rates and see why users are exiting from certain pages without taking any action. Reduce Bounce Rate Focus on individual screens and sort out the problem. You can even ask users for feedback to get straight feedback from the users. Identify the problem and sit with your developer to solve the issue.

To Conclude it All

There’s no amplification to the fact that every custom mobile app development company has its own mobile app KPIs, but I believe that the above-mentioned metrics will help you to understand your app’s performance and improve it accordingly.
Real Estate Mobile App
Business Tips Mobile App

How To Grow Your Business With A Real Estate Mobile App?

branex-logo Team Branex
80% of residential growth in the USA will occur in suburban markets starting in 2017. 44% of home buyers purchased a home that they found by using the internet. With a huge amount of purchases now done via mobile apps, buyers are noticeably more dependent on their mobile applications to discover the simplest and most reliable way to purchase products from their mobile devices. All across the globe, mobile app development companies are code-switching from websites to mobile-only apps that are getting mind-boggling attention. Over the past few decades, the Real Estate business has also become digitized like other businesses. National Association of Realtors concludes that Real Estate sales skyrocketed to 5.52 million in the year 2017. People are now searching to buy Real Estate online over the internet or in the recent few months via a mobile app that can get the job done.

Digital Real Estate Online Hunt

Real Estate Online Hunt The National Association of Realtors and Google collaboratively researched online real estate searching trends. The findings of the research are given below: Over recent years, 90% of buyers have searched for properties online or used the real estate mobile app to search out their desired properties. In the past 5 years, real estate searches on Google have grown by 2.5 times. And around 85% of the buyers use a camera while buying the house. Now, if you’re planning to develop the Real Estate mobile app what are some of the key functions you need in the app? Or you might plan Toronto condos for sale app. As for the functionality, various modules can be included. Here we are presenting some of the most influential models. On Google alone, you might have seen buy property online ads. You need to include a photo gallery of the property, maps, and geolocation services to help people find the right property near their desired location. Of course, a call or SMS is necessary to connect with the dealer himself.

Show Customers What They Are Looking For

Customers are the prime source of revenue for any business, and giving them complete ease and a hassle-free experience will increase your chances of selling the property. Many of the top real estate mobile applications have seen exceptional growth with millions of app downloads. In a nutshell, get rid of the traditional way of selling things and doing business. It is time for you to move your real estate business to the mobile app.

How Building a Mobile App Will Help Your Real Estate Business?

Mobile App Help Your Real Estate Business First and foremost you need to treat your mobile application the same as you treat any of your employees. You expect them to grow your business and make some sales. You need to nurture it, cultivate it, and give everything that it wants to make you happy and give you some results. Your customer will be searching for the desired property in his mobile app and he is expecting to connect with the property agent then and there. What you can do as a business is give the customer the experience they want with the help of a photo gallery. Once you give them this information they will not only buy the property from you. But they will also refer your app to their friends.

How Much Does It Cost To Develop a Real Estate Mobile App?

There are a lot of free mobile app cost estimators that can estimate the cost of a Real Estate Mobile App. Development costs varied based on the functionality and complexity involved in developing desired features. If you want to take your business a step further from the competition, try us out. We can develop a real estate mobile app for you.
Cost To Build a Mobile App
Mobile App Mobile App Development

How Much Does It Cost To Build A Mobile App?

branex-logo Team Branex
Being one of the billions of losers in the world, you were fortunately (or unfortunately) chosen by Dark Star Project for a mobile app to be frozen for a millennium to bear witness to the unimaginable future. However, no one can predict the next day, let alone an era that’s gonna happen one thousand years from now. Suppose you woke up and the only thing you found outside the cryo chamber was an endless scorching and barren desert, forcing you to come to terms with the fact that you’re the last of the human race since a nuclear apocalypse annihilated humankind centuries ago. Mobile App Apocalypse If you are a struggling Entrepreneur or a startup, you can surely relate to this situation. Innovation, when not done at the right time, leads to ultimate failure. It is official now: mobile apps are an integral part of the recipe to success in the new era (even ladies gossip about them in the country clubs). Formerly a futuristic phenomenon & a billion-dollar market that is clearly here to stay, the mobile app development industry is here to stay. So, how much does it cost to develop a mobile app? As an Entrepreneur or a startup, you start with a limited budget, so it is ideal to know how much a mobile app development will cost. If you are confused or don’t have any idea give us a buzz and our super friendly team will help you get a perfect app. So, how can an entrepreneur achieve longstanding recognition in this crowded field? What are consumers looking for? How can you build a successful mobile app? Before answering these questions, ladies and gentlemen, Entrepreneurs & startups, here’s everything you need to know about building your very own (and very successful) mobile app:

Why Do Apps Fail?

As per the survey, almost 65% of all apps don’t break even on development costs and 70% of developers earned less than $5k from their most successful app. But why is that so? Is it the lack of budget for marketing? Bad quality of the product? Ugly design? Maybe. But most probably, the app simply doesn’t solve a problem. Until it does that, it’s just a side project, something you can include in your résumé when looking for another corporate job. It is said that credentials precede promises & reputation supersedes all else. It is said that reaching out to agencies that have won awards, have been mentioned on tech-related news sites, and, most importantly, have the sort of experience that your specific app requires. “IF YOUR APP HAS A HEAVY PROGRAMMING OR CODING COMPONENT TO IT, YOU DON’T NECESSARILY WANT TO GO AFTER AN AGENCY THAT ONLY HAS EXPERIENCE WITH MORE SIMPLISTIC APPS.” ~Rameet Chawla For this, check the case studies of the agencies that showcase their work.

MobileApp Development Team: Here is What You Need

A mobile app development team is sort of like an Opera play. You have the actors on stage, but then there’s a whole bunch of stuff happening behind the scenes. An app that gets built properly is sort of similar. A successful team should include:
  • A designer who creates all the visual content that will be coded into the project.
  • An account manager who acts like a liaison for clients & works with product managers and producers to coordinate the completion of different tasks
  • A product manager who executes the functions of a director by overseeing the app.
  • Of course, the developer puts human ideas into computer language.

How Much Does It Cost For The Actual App Development?

Here, experts give us some insight: “You’re going to find that you need at least $50,000 to build the first version of your product.” This budget would probably be the same regardless of the agency hired. Although the basic mobile app development starts from as little as $50,000, the agencies sometimes have also catered to customers who had more extensive requirements for their minimum viable product (MVP)–costing them as much as $100,000 for their first version app. Mobile app development is like a trial and error. The secret to eventual success involves tempered expectations. The most common success stories are based on a solid beta test or a proof-of-concept that is splendid enough to generate another round of funds. App developers have big dreams for their mighty product before even entering the market. But keep in mind that to travel a mile, you need to take that first step. So come up with a grand idea, believe in yourself, and enlist the help of professional mobile app developers who can turn your vision into a fully-fledged reality.
Best Learning Apps For Kids
Mobile App

6 Best Learning Apps For Your Kids

branex-logo Team Branex
No, they’re not a waste of time. Not the good ones, anyway. Used thoughtfully, and as a complement to physical books, good reading & learning apps for kids can help kids learn to read and practice reading. And they’re convenient for busy families who want to encourage reading engagement on the go. “The advantage of using a device for reading is that it easily fits into modern families’ busy schedules so kids can read anywhere,” explains Beth Chang of iGameMom Many apps are out there, but filtering them out is a challenge. We cut through the noise to find you the best learning apps for your kids.

Tap20

Cactac Studio presents Tap20 – an amazing number puzzle game that will exercise the minds of the little ones. Numbers from 1-20 are all jumbled up, the aim of the game is to tap in the right order within the designated time. Your kid has to be really fast to keep up with this brain-teaser for the time reduces as you go up the levels. One tap on the wrong number and you’re out! As the kid tries to dominate in this mind-boggler, it will help improve your focus and quick-decision-making skills, a great way of putting your mind to a mental workout – all of this in just 1 game. [embed]https://www.youtube.com/embed/hGSS0mVOwqc[/embed]

Math Climber HD

Helping your kids practice math facts is a must-do to improve their math fluency. To engage and stimulate your kids have a look at - Math Climber HD by John Crandall - A fun math adventure game designed by a math teacher that will engage and stimulate your kids' learning. It’s a great math app perfect for all primary and elementary school students. [embed]https://www.youtube.com/embed/tnMzitjLneQ[/embed]

Home KG

An app to get your kids a perfect start in their educational lives. Home KG – an exciting, fun, free learning app exclusively designed to help preschoolers and elementary school students write numbers and letters along with a package full of entertainment. It is simply the best learning tool for Preschoolers! Also Read: Power of Augmented Reality in Modern Education Systems The easy and fun features of Home KG simply make it one of the best learning apps for your children. Get your hands on this free educational app and give your toddlers a head start on school education in a fun way. Home KG - Learning App

Dino Tim

Dino Tim to the rescue! A group of silly witches has kidnapped Tim's family. In this fast-paced game app, children (ages 3-6) capture stars and shapes that they bring to the good witch, so she can make a potion that will turn the witches into harmless animals and free the dinosaurs. [embed]https://www.youtube.com/embed/muCgYcRUyyQ[/embed]

Home Maths

Home Maths is an amazing free educational app, presented by Cactac Studios to improve the overall mathematics ability of kids. The math learning app will take your children’s foundational arithmetic skills to the next level. Home Maths I helps students practice basic math skills and build their math fluency. It is perfect for children aged between 3 to 8 years, helping them to benefit from this early literacy tool. The app can also be said to a preschool teacher as it is perfect for math tutoring, home math learning, homeschooling, and a lot more. Home Maths - Learning App

Time Table Galaxy

Times Table Galaxy harnesses the inborn competitive nature in children and channels it into memorizing multiplication facts. Using a galactic theme, the app reinforces the familiar number patterns that children already know and helps build speed and accuracy. [embed]https://www.youtube.com/embed/68X01JIut0w[/embed]
Mobile Apps For Entrepreneurs
Entrepreneurship Mobile App

10 Must-Have Mobile Apps For Entrepreneurs

branex-logo Team Branex
Being an Entrepreneur takes a lot of courage, tenacity, and sacrifice. Now there are three kinds of Entrepreneurs; first, the kind which focuses on sales, second the ones who concentrate on creating jobs, and third, the most important ones are those who solve problems. Problems of everyday people which are as important as any other thing. Jeff Bezos started with a simple problem he faced while purchasing books. He did not complain; he created a solution. Larry Page did the same, and so did Jack Ma. These are not just Entrepreneurs; these are people who turn their problems into solutions and present them to the world. With apps market booming for two years, there are certain apps designed to increase the productivity of Entrepreneurs. In this blog, I will highlight these apps which can make your life a living heaven.

1. Lemon Wallet Will Digitize Your Contact Cards

Digitize Your Contact Cards As an Entrepreneur, you are bound to meet hundreds of people every day. Moreover, if you are not, then surely you need to step up your networking skills. Apparently, you cannot remember all the people you meet, but surely you can install an app that does it for you. Meet Lemon Wallet, a mobile app that allows you to store a digital copy of all of your contact cards in your wallet so you can access them whenever you need.

2. Keep Track of Your Expenses with Concur

Keep Track of Your Expenses As you grow, you need to keep track of your expenses. However, what if you are just starting out and don’t want to hire someone to do so? Not to worry, Concur to the rescue. Concur is a business travel and expense management app that doesn’t require you or your employees to keep physical receipts of your travel.  A fantastic app that can keep detailed receipts, import credit card expenses, keep a log of your touring plans, and even approve your employee’s expense claim request – in addition to that, get your work done wherever you are, and without needing to hire anyone for the job.

3. Sign All Your Documents on the Go with Docusign

Sign All Your Documents Obviously, as an Entrepreneur, you will do tons of things on the go. Signing invoices and receipts is one of them. Well, with Docusign, you can do that whenever you want, wherever you want. Yeah, without even reaching for your pen & paper, you can now sign digital receipts on the go. Docusign is an electronic signature app referred to as a ‘Digital Transaction Management’ tool, that enables tech-savvy Entrepreneurs to sign official documents without having to go anywhere near their office.

4. Read News Over a Glance with Flipboard

Read News on Flipboard As an Entrepreneur, you will need to stay up-to-date with the latest happenings in your field. Say hello to Flipboard, an app which will blow your mind away. You will be delighted to know what this app can do for you. A clean interface with selected news on top of Flipboard is your daily dose of useful insights into your industry. You can add specific blogs to your main page and keep in touch with what is trending across the globe.

5. Increase Your Focus to 300% with Focus@Will

Increase Your Focus Yes, every single day Entrepreneurs face various issues which usually affect their ability to think straight. The good news is you do not need to worry about focus anymore. With Focus@Will you will eliminate all the distractions and achieve your goals faster. Get more done in less time – with Focus@Will you can now easily complete projects on time without giving any second thoughts to the project.

6. What You Know To Do, What You Do Not Ask on Quora

Ask Quora for Entrepreneurs Creativity apps are excellent: the mind is programmed to work through problems in similar ways over time. Sometimes, an insightful question wanders our brains in different directions. Moreover, to help us, we need to ask other people. So, where else can you put a question other than Quora? Started as a question-and-answer app, this little app turned out to be a grand successor. Even Google helps your SEO if your problem is listed on Quora. As an Entrepreneur, you will face many challenges, of which you might not know where to go. Quora will help you figure out things faster than anything else. Just post your question, have a Coffee break, and boom, you will be flooded with answers all over your timeline.

7. Evernote - The Evergreen Information Keeping Journal

Evernote Journal An entrepreneur's mind varies to different things. At times, he needs to keep track of information for future reference. The thing about the human brain is that if information is not handled properly, it gets lost deep in your subconscious mind. Here comes Evernote to the rescue. Your last report keeping a journal. Be it a quote, web link, or screenshot, you can use Evernote to save any information on the go, and the best part is that you can connect this app to your laptop/Mac to take whatever you need, whenever you need it.

8. Get Rid of Coffee and Use Lumosity Instead

Problem Solving For all the brilliant Entrepreneurs who are constantly looking to exercise their brains and stay ever capable of making sharp decisions, you have the great Lumosity app. Designed to train your memory, increase your attention span, and sharpen your core cognitive abilities. So instead of having Coffee, try this app fo a change. Download the app now and thank me later.

9. Don’t Just List, Finish Your To-do List with the Todoist App

Keep List in Todoist App As an Entrepreneur, you will be dealing with such a man critical things. So, the best is to keep your mind focused on one thing and move to another. Todoist is a simple app that will surely help you to create, manage, and achieve your to-do lists faster than any other app. Share and collaborate with your employees and arrange business tasks, receive notifications and reminders with this essential app for Entrepreneurs.

10. Delightful Mind Mapping with MindNode

Mapping with Mindnode MindNode helps you visualize your ideas. Start with an inner thought and then brainstorm, organize, and share your mind maps. The clutter-free user interface will let you concentrate on generating and connecting your ideas. A beautiful, easy-to-use app to jot down your creative juice on digital paper and use it whenever you need it.

To Bottom it Up

If you are just starting, it is best to start with your mobile app. A creative mobile app is quite easy to find, but finding a custom mobile app development company that fulfills your needs is difficult to find. If you are an Entrepreneur, go for these apps, and if you want to have your app work for an original app development company.
Mobile App Features For Small Businesses
Business Tips Mobile App

8 Must-Have Mobile App Features For Small Businesses To Generate Leads

branex-logo Team Branex
Everyone loves to talk about their first crush. Yes, admit it or not, you are thinking about him/her at the moment. Finally, I am revealing my first crush. My first crush came to my home, and I felt pretty rapturous about it. It came in a 33 x 19-centimeter box. Yes, my first crush was my Nike shoes which were purchased from Zappos.com through my mobile app. Back then, I did not know what it was that tickled the feeling, but now I realize it was not just about the product; it was about the experience I got when I placed an order with Zappos. That same experience I received when I placed my first order with the Amazon app. Giant e-commerce companies are now cascading themselves on improving end-user experience in a mobile app. As Steve Jobs famously said: “Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.” As per the research, smartphones comprise 34% of all e-commerce transactions in the USA, and this figure is expected to grow in the year 2017, 85% of the consumers, nowadays prefer a mobile app over a mobile website. So, if you are a startup going for mobile app development for your small business. Here are eight must-have features for small businesses that will turn your surely convert your visitors into customers.

1. User-Friendly Feedback System

78% of the visitors made an immediate purchase after receiving excellent customer service. The primary purpose of putting a customer service chat or number is to know what your customers want if they do not find it in your app. Develop your app in a way which makes customer contact easy. Make sure your app is bug-free, and to make that come true, give your customers the power to pinpoint bugs in your app. Make your customer service in such a way that the clients can quickly point out the bugs in it. Mobile App Service Challenges

2. Usability Comes First

What good is a mobile app if customers cannot place an order without your help? Give them a seamless experience. As Austin Kleon in his bestseller Steal Like an Artist highlights: “Start copying what you love. Copy copy copy copy. At the end of the copy, you will find yourself.” Learn from already successful apps like Facebook and Instagram. What features are they giving that make an app simple? Go and do that. User experience gets rewarded if it is also beautiful and surprising. Mobile App Usability

3. It is a Phone, Not a Website

Sort out the most essential features and put them in your app. No need to baffle your customers with many functions that offer no benefit to your mobile-friendly customers. Moreover, just like Facebook Lite, gives customers a lightweight app that is easy to install and efficient to run. Mobile-friendly Website

4. Make Social Media Login a Priority

Bestbuy’s sales tripled when they introduced social media logins on their app. If they can do it, why should you? An additive advantage to the customer is that their Facebook is already logged in, so they do not need a lengthy process to make an account and place an order on the app. Give them the convenience to increase your sales probability. Social Media Login

5. Is the Data Unique?

The content in an app must be exclusive to your app. Don’t duplicate your website. Stop making apps that are just mobile-friendly, make apps that are mobile-only. Moreover, most importantly focuses on delivering relevant information which makes a rich user experience.

6. Make it Work Offline Too

Do not just create apps that only operate on wi-fi. Built apps that work smoothly wirelessly on the go, too. Put less content, but make it work as beautifully as possible.

7. Gamification is the New Engagement Star

Everyone can make apps that just run, but it takes guts to turn simple apps and make them engaging. Add some engagement tools for your users to come back, again and again. Be it a contest, or something that connects them with other users to create a tribe with similar hobbies. Gamification Mobile App

8. Prioritize Speed

If your app takes more than 8 seconds to load, research shows that customers will uninstall the app without even bothering to browse the app. Mobile App Speed

To Bottle it All Up

Developing a mobile app is not a tedious task; the real challenge for mobile app development companies is to design a mobile app that creates a frictionless, user experience. I hope these features will act as a catalyst to make solid leads. A simple way to judge a good digital company is to look at its case studies. If they deliver well to other companies, they will help you too to build a classic app that will sell your goods.
Trends in Mobile App Industry
Mobile App Tech Trends

5 Eye-opening Trends That Will Shape Mobile App Industry

branex-logo Team Branex
Gartner's recent report predicts that more than 268 billion downloads will generate $77 billion worth of revenue in the year 2017. For brands, a mobile app will be the primary vehicle to engage and reach out to customers globally in the year 2017. Mobile App Store Downloads As for today, apps are no longer developed just for smartphones; but for wearable devices, smart cars, and connected homes. With iPhone apps escalating to over 2.5 billion downloads last year, there is an enormous amount of Android app downloads too. To survive the apocalypse, mobile app development companies are reassessing their priorities. Moving to the year 2017 there are some new trends which made quite a noise. In this blog, I would like to highlight some of the trends which will shape the mobile app industry in the coming year.

1. Rise of Location-Based Services (LBS)

With the ease of GPRS service, users can access the latest happenings in their vicinity via location-based services. What your friend is having for lunch? Alternatively, if you want to catch your friends having dinner without you, location-based service will just do that right for you. Several businesses are putting lbs to good use by doing indoor mapping, offering deals, location-based payments, and security to make hassle-free instant payments. Leading tech giants have made vigorous purchases in the LBS space. Meanwhile, Beacon technology is growing at an exponential rate. Location Based Service

2. Augmented Reality Integration in Utility Apps

Apps that use augmented reality have long been labeled as a promotional gimmick. However, over time greater number of companies are using AR for more useful tasks. AR tools are now being used more efficiently and productively than ever before. In this context, if someone sends you a text or a video with some catchphrase, an actionable item just pops up with the related mobile app. Also Read: Key Trends to Watch in Augmented Reality Moreover, upon recognizing the word ‘cap,' the taxi service just pops up to offer a discount on your next ride. Moreover, the word ‘Meeting’ in Google Calendar reminds us of the coming attractions for the day. Augmented Reality Integration

3. Android Instant Apps are Globally Appreciated

For the love of apps, Google came up with a convenient solution to the problem. Users now, don’t have to install any app to use them. Instant Apps let you enjoy the apps with just a tap. Super fast speed with a dazzling interface makes it even more significant for enterprises to step into Instant Apps. No need to wait for a download or to kill your memory to install a new app, Instant Apps are on-the-go apps with enough functionality for users to love them and applaud them. Android Instant Apps

4. Embedding AI Apps within Apps Became the New Trend to Follow

What it feels like to experience the colors of an app change according to your moods. Developers are now integrating more AI functionality into the mobile app; the industry is shifting the norms to follow the herd. Self-learning apps are now in demand by the users themselves. Apps that customize user interfaces and provide location-based services. Also known as Neural Networks, such services shift from data centers to everyday services like cameras, phones, and even IoT-enabled devices. Embedding AI Apps

5. App Securities More Critical Than Ever

With the rise of ethical hacking security of a smartphone has become more important than ever because of the sensitivity of user data, which can be accessed once breached. Surprisingly, a large number of people still don’t take mobile security to a thread, which is a serious problem itself. Apps with built-in security features need to be prioritized for maximum usage. Additionally, coding done on Apple’s iOS shifted from Objective-C to Apple’s own Swift. More developers are moving to adopt the change as it provides a better user experience and great features. Mobile App Securities

Conclusion

On the concluding note, providing the user with a quality and smooth experience is the key for all apps to succeed, especially in 2017. Design skills and customer experience have become the top priority for mobile app developers and remain at the heart of any trends that follow.
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