Blogs

To revive your content marketing, focus on creativity and adaptability. Start by repurposing existing content into different formats, such as turning blog posts into videos or infographics to reach a wider audience. Experiment with interactive content like quizzes, polls, and live streams to engage users in new ways. Collaborating with influencers or guest contributors can […]

Creative marketing is more than just putting a smile on people’s faces and grabbing their attention. Companies that create an artistic splash can capitalize on multiple strands. With the audience already clutching for straws in a deluge of information overload, brands need to come up with amazing, useful, and memorable ideas in ads to promote […]

Email marketing continued to be a powerful tool for businesses, and several innovative ideas helped enhance campaign success. Personalization remained crucial, with segmented lists and tailored content driving engagement. Interactive elements like polls, quizzes, and clickable imagery added to email creativity and user involvement. The rise of mobile-first designs made responsive emails a must for […]

2017 is pirouetting on the brink now and over the year, we have witnessed our fair share of quite a few interesting developments in data trends. “As every entrepreneur and investor sifts through year-end data to predict the next trend or opportunity for financial success, there is a much easier way of accurately predicting the […]

My college friend is an ambitious website designer. Just like any custom website design agency, my friend dreamed of rocking the boat with his website design skills. But as they say, when the fog settles down it is then we see what our target is. Although it was a magnificent piece of artwork when it […]

You’ve probably noticed that the use of virtual reality (VR) has nearly tripled in just one year. Everyone wants to incorporate it into their business strategy. Virtual reality is the new must-have piece of content that is now considered a sustainable content solution. And while every brand is rushing to reveal its VR experience, some […]

From traditional to digital, marketing has gone through a paradigm shift. Slowly but surely, digital marketing is replacing digital marketing. More and more users are using their mobile phones to access the internet. With the exponential rise in the popularity of social apps, marketers have to adapt to succeed. Among those popular social apps is […]

Despite knowing the statistics and click rate, everyday marketers come up with the latest banner ad ideas. Or more irritating, autopay video. And the reason is simple! Okay… do you remember when was the last time you intentionally clicked on the banner ad? And what was the sole reason behind it? There are a ton […]

Did you know that more than 55% of consumers plan to shop online and in stores on the biggest shopping weekends of the year – Black Friday and Cyber Monday? The holiday shopping season is just around the corner. Excited? Me too. Some statistics suggest, that in 2016, Black Friday generated 3.6x more orders, whereas, […]

Marketing managers and team leads of all the companies look to achieve the target given to them to succeed. It’s a race to the top! Each company looks to attract a maximum number of eyeballs on its website and ultimately convert the visitors into leads. A Marketing Qualified Lead (MQL) is a lead judged more […]