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A mobile app is simply a program that is run on mobile and hand-held devices. There are hundreds of thousands of apps available on two of the most popular stores online, that is, Google Play Store and Apple’s App Store. All over the world, app developers and graphic designers work hand in hand to create new and improved apps laced with unique features to attract the attention of smartphone users worldwide. Creating and developing a mobile from scratch is a very detailed process. There are certain steps and factors which an app developer needs to take care of to come up with a flawless app. Aspiring app developers not have any experience in creating a mobile app can feel lost in thinking about where to start and how to create an app that can win over the heart of the end users. This Infographic guide comprises 12 steps that are needed to build your very first app right from scratch. I have tried to make it simple and keep in mind the basic problems faced by first-time developers.

It’s a foregone conclusion that the future of communication is visual. Whether the content is in the form of a video, Infographic, or picture, graphic designing will lead the way. Designing a visual message like a pro is the best approach in order to draw visitors to your website. Most graphic designing software is not that difficult to use and that’s why everyone tries their luck in making a killer design. Unfortunately, not all people are creative by nature and the end result is dismal, to say the least. Also Read: Top 9 Graphic Design Trends to Follow I am sure you must have gone through really awful designs that made you think what the designer thought was when he made that picture or graphic. Most of the time the reason is that they do not follow some strict guidelines or unwritten rules which are the de-facto standard when it comes to graphic designing and the difference between a stunning design and a really awful one. Following is a list of 17 such mistakes that mostly novice designers commit. This Infographic will greatly assist you in this regard. So do yourself a favor before start making excellent graphic designs by going through the following list.

B2B marketing is among the most widely used channels on the Internet. The dynamics of modern marketing are evolving rapidly. Many businesses use different digital marketing tactics like PPC, landing pages, social media channels, etc. to get great results successfully. But it’s a common observation these days that many businesses are not getting the most from today’s marketing tactics. Since they don’t have a planned approach based on a comprehensive marketing plan. Many B2B marketers think that these are exciting times and that the changes in the coming years will be in the direction of data-driven marketing that focuses on businesses as well as individuals. Top brands in the world now use social media channels to interact with their current and potential customers, but is that enough? Like yester years, in 2017 too, B2B marketers are continuing to deal with tangible growth and marketing ROI pressures. There are certain B2B marketing trends and tactics for B2B brand strategists so that they can come up with an approach that can yield good results in less time. Below is a visual guide dealing with critical aspects that digital marketers and brand managers need to apply in their marketing plans. The companies and other stakeholders can also learn a lot about what needs to be done to shape their B2B marketing.

Gone are the days when businesses consider marketing as a secondary business activity. Things have changed quite a lot since then. Today, the marketing department is a pivotal component of any business. In fact, you can never achieve business success if your marketing objective does not align with your business objectives. To put it simply, you cannot separate marketing from business. With competition getting fiercer with each passing day, your business needs to stay one step ahead. This would only be possible if you have a well-thought-out marketing strategy and plan. It will give you a competitive edge over your competitors that every business craves. Whether you want to create awareness about your brand among the masses, promote your products and services, or increase sales, you can never achieve these goals without a comprehensive marketing plan. Even a perfect marketing plan will not guarantee your business's success if you cannot execute marketing activities and implement the plan completely. Unfortunately, a sound marketing plan is not that easy to create, especially with the changing dynamics. This infographic will explain the process of creating a perfect marketing plan in five easy-to-follow steps.

Influencer marketing is the latest buzzword and I am sure you must have heard this phrase. And I am sure about this too that you don’t know what the heck is that and how digital marketers are using it to their advantage. Before the actual Infographic, I will try to guide you about what is influencer marketing and how top companies can make sure they get the most out of this latest marketing tactic. Influencer marketing is focused on specific key individuals rather than the target market as a whole. An influencer has a different image for every brand and usually for every campaign of a brand which makes it intriguing but also more exciting than other forms of marketing. An influencer is like a third party which fills the gap between a company and its target customers as people tend to trust the recommendation from a third party more than a company itself. Companies virtually obsess about their target audience and try to come up with lots of strategies, campaigns, and tactics based on a huge amount of research to make sure they can get the nod from them about their product. The influencers make this task easy by reaching the potential customers of a company giving them the information and showing them the benefits of buying a product. That’s where influencer marketing succeeds big time. The following Infographic will describe in detail how influencer marketing has gained a foothold in the last 2 years or so and where it’s heading. The future looks definitely optimistic and this Infographic indicates that influencer marketing is truly mainstream now.

Everything from the time required to create a mobile app to how much it would cost depends on the mobile application development framework you use to develop the app. In fact, the features of your mobile app will also depend on the mobile application framework you use. You can imagine the impact the wrong selection of a mobile app development framework could have on your mobile app. Choose a mobile application development framework that facilitates the objective you want to achieve with your mobile app, and your mobile app will succeed. No matter how good a mobile application development framework you choose. It is useless if it cannot help you achieve the main goal. Take your time and consider every factor that can affect the app development process so you can make the right decision. With so many mobile application development frameworks to choose from, each having different advantages and disadvantages, app developers will have a hard time choosing the right app development framework. To help them select the best mobile app development. Here is an infographic that highlights the top mobile application development frameworks, which will make your life easier.

Digital marketing is a very vast domain and the competition is increasing with each passing day. Digital marketers will have to juggle multiple tasks simultaneously in today’s competitive business environments. To make their job even more difficult, the margin for error is almost nonexistent as businesses look to beat each other with their digital marketing campaigns. One wrong move could cost you your business because it takes years to build a reputation and seconds to ruin it. Fortunately, digital marketers today have access to a variety of digital marketing tools that make their jobs a whole lot easier. These tools not only help you communicate across different platforms but also assist you in making the most of your digital marketing efforts from different marketing channels by streamlining and automating marketing activities so that they can focus on generating leads and driving business. By using these digital marketing tools efficiently, you can get the best results from your digital marketing campaigns. As a digital marketer, you must be equipped with the right tools to conquer the world of digital marketing. This infographic will tell you about 10 must-have tools that every digital marketer should have in their armory to beat the competition. It is time to benefit from these effective marketing tools and make an impact with your digital marketing campaign.

Nothing fascinates a designer more than to see a blank canvas where they can go crazy with their creativity and play around with colors. It also holds true for designing websites from scratch. Unfortunately, most UX or web designers focus on creativity but neglect how it would affect the overall user experience. At the end of the day, the user will use your website. The user experience they have with your website will determine its success or failure. You should ask yourself how users will perceive your website and how they will interact with it. This would help you to deliver an immersive user experience to your website visitors. Is your website easy to navigate and understand for new users? Does it mention what your business is all about and the products and services you offer? Is your website easy on the eyes of new users? All these considerations and much more take you closer to creating truly memorable web experiences. In this infographic, you will get expert advice from the best UX designers, which will assist you in impressing your web audience with a UX design and increasing sales. Here is what the top UX experts have to say about creating wonderful web experiences.

A flat graphic design is like a simple framed picture on your wall - you don't really notice it's there ... until it's gone. Obviously, you don’t want your design to wear out, to drive the visitors away from your website. Instead, you want your design to stand out. And you know what a good web design is like a good film, has a good story, a good director, a good cast, and as a result good audience. So if have followed some of our previous web design blogs you might have realized that we try to offer our readers the best in the market tips. Hey, but if you still have any doubts, feel free to check our previous blogs. The sun is upon us on our heads, which means we are in the middle of the year 2017, Congo to that! But what about the ever-changing trends? Are you following the trends that are currently in the market? If not, no need to worry. We are here to help you out. Our experts at Branex took some time and compiled a wonderful infographic. We are not firing aimlessly on the dartboard instead we have done some work on behalf of you. This is not just some elements on the image. This is a result of the well-researched image that will act as your guideline for the rest of the year.

Did you know that web design elements such as typography and colors have a huge psychological impact on users? There is more to web design than design aesthetics and content delivery. According to a study, 62-90% of users will make purchase decisions based on colors, which means that colors are the most important factor for customers. Your website colors and fonts can stir emotions, affect mood and feelings among your website visitors, and create a connection between the customer and the brand. More importantly, they can influence your website traffic, conversion rates, and purchase decisions. Therefore, you should choose colors and fonts carefully because they can make or break your website. Typography helps you convey subconscious messages. Before selecting the right typeface and color for your website, consider several factors, including visibility, demographics, culture, preferences, and much more. Branex pays extra attention to these details and many more to deliver a web design that will impress your visitors. Here is an infographic that can tell you about the importance of typography and color psychology in web design.